Professional Experience

• Run successful quarterly content syndication campaigns that target our key ABM accounts

• Implemented new direct mailer strategy for sales team to achieve key objectives like accelerating opportunities and meeting creation

• Create, promote, and execute multiple webinars that show thought-leadership and effectively tell Tealium story

• Marketo activation manager; responsible for creating and sending tailored emails that drive recipients to take demos

• Enable sales team with messaging that emphasizes value of Tealium as well as pushes leads to respond to call to action

Marketing Coordinator

Tealium – San Diego, CA

February 2020 – September 2020

• Responsible for Marketo and Outreach email campaign creation and performance analysis

• Created LinkedIn ABM ad campaigns to generate pipeline and break into key accounts

• Played pivotal role in ABM strategy; design direct mailer initiatives, email campaigns, and industry-specific marketing campaigns

Personal Stylist

Stitch Fix – San Diego, CA

August 2019 – February 2020

• Utilized customer service skills to facilitate meaningful transactions in which the customer feels heard without face-to-face communication; personally requested by over 30 clients

• Exhibited time management skills by calculating necessary number of clients to be styled per shift in order to stay ahead of schedule

• Demonstrated critical thinking and selling strategy by creatively coordinating outfits when inventory is limited; consistently exceeds expected Keep Rate and Customer Satisfaction even during periods of low inventory

Marketing Intern

Sway Group LLC – San Francisco, CA

November 2016 – May 207

• Responsible for all copy written for company blog; improved blog’s SEO by 50% by crafting creative and engaging content that capitalized on keywords

• Multiplied number of followers on company’s social media platforms by tweeting and posting to Facebook and LinkedIn multiple times a day at peak times to heighten social media presence

• Designed content calendar to coordinate blog content and social media posts with marketing campaigns in order to maximize awareness and traffic